Commercial Work

Building brands for over 20 years.


For more than two decades, I have helped brands communicate with effective graphic design and creative solutions. From small startups to global brands, the projects. Project types have run the gamut to include:

BRand IDentity


AD Campaigns


PACKAGE DESIGN


Social Media CONTENT


PRINT COLLATERAL


EVENT ENVIRONMENTAL DESIGN


ILLUSTRATION


MOTION GRAPHICS


Spotify Boom Box Packaging

CASE STUDY

BRAND MARKETING

Spotify

Spotify wanted something special to send key influencers, media people and partners for several special music events. I created several promotional print pieces for these events. For their Fuego campaign, I designed a custom-printed goodie box in the look of a retro 80's boom box. For their La Tierra De Texas Houston Rodeo event, I designed and developed 3D printed pieces resembling a western belt buckle and personalized license plate.

Spotify Boom Box Packaging

CASE STUDY

BRAND MARKETING

Spotify

Spotify wanted something special to send key influencers, media people and partners for several special music events. I created several promotional print pieces for these events. For their Fuego campaign, I designed a custom-printed goodie box in the look of a retro 80's boom box. For their La Tierra De Texas Houston Rodeo event, I designed and developed 3D printed pieces resembling a western belt buckle and personalized license plate.

Spotify La Tierra De Texas Promo Buckle

CASE STUDY

BRAND MARKETING

Spotify

Spotify wanted something special to send key influencers, media people and partners for several special music events. I created several promotional print pieces for these events. For their Fuego campaign, I designed a custom-printed goodie box in the look of a retro 80's boom box. For their La Tierra De Texas Houston Rodeo event, I designed and developed 3D printed pieces resembling a western belt buckle and personalized license plate.

Spotify La Tierra De Texas Promo

CASE STUDY

BRAND MARKETING

Spotify

Spotify wanted something special to send key influencers, media people and partners for several special music events. I created several promotional print pieces for these events. For their Fuego campaign, I designed a custom-printed goodie box in the look of a retro 80's boom box. For their La Tierra De Texas Houston Rodeo event, I designed and developed 3D printed pieces resembling a western belt buckle and personalized license plate.

Cotton, Inc. Event Logo

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Reframe Comfort Campaign design

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Reframe Comfort Campaign Popup Store Photo

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Reframe Comfort Campaign Zappos page design

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Reframe Comfort Campaign Graphics

CASE STUDY

brand marketing

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Amazon Design Sample

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. Amazon Design Sample

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. and Intermix Project Photo

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Cotton, Inc. and Intermix Project Photo

CASE STUDY

BRAND MARKETING

Cotton Inc.

Cotton Inc., "The fabric of our lives" brand relied on me to design full brand marketing campaign visuals for several consumer-facing initiatives in conjunction with major retail partners such as Zappos, Amazon, and INTERMIX. This involved developing campaign logo and campaign styleguides, web ads, environmental assets, collateral and retail partner website visuals, photo and video.

Miami Auto Show Logo Refresh

CASE STUDY

BRAND IDENTITY

Miami Auto Show

I created a full rebrand of the Miami Auto Show which included a refreshed logo, new website, tickets, press passes, and full environmental design at the event attended by over 600 thousand people a year. This included signage way finding etc.

CASE STUDY

BRAND IDENTITY

Miami Auto Show

I created a full rebrand of the Miami Auto Show which included a refreshed logo, new website, tickets, press passes, and full environmental design at the event attended by over 600 thousand people a year. This included signage way finding etc.

Auto Show Website Design

CASE STUDY

BRAND IDENTITY

Miami Auto Show

I created a full rebrand of the Miami Auto Show which included a refreshed logo, new website, tickets, press passes, and full environmental design at the event attended by over 600 thousand people a year. This included signage way finding etc.

Zoo Miami Summer Campaign

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Ad Campaign

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Billboard

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Pole Banners

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Billboard Installation

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Conservation Action Center Logo and Signage

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Dinosaurs Live Logo

CASE STUDY

ADVERTISING, BRAND MARKETING

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Zoo Miami Dinosaurs Live Truck

CASE STUDY

advertising, brand marketing

Zoo Miami

I had the privilege to work with one of the largest Zoo's in the nation for several years on a retainer basis. I developed a whole ecosystem of creative solutions ranging from advertising campaigns to marketing installations.

Actor's Playhouse Logo Redesign

CASE STUDY

BRAND IDENTITY, ILLUSTRATION

Actor's Playhouse

This iconic local Miami community theater needed a total brand refresh. I developed not only a refreshed logo and brand identity package, but also all of the artwork illustrations for the shows themselves. This created a cohesive look when displayed together each season. The project included all collateral materials from posters to season brochures and mailers as well as social media content.

Actor's Playhouse Show Poster Design

CASE STUDY

BRAND IDENTITY, Illustration

Actor's Playhouse

This iconic local Miami community theater needed a total brand refresh. I developed not only a refreshed logo and brand identity package, but also all of the artwork illustrations for the shows themselves. This created a cohesive look when displayed together each season. The project included all collateral materials from posters to season brochures and mailers as well as social media content.